E-E-A-T & Trust
Important
Language Consistency
priority_high Why it matters
Content language matching the declared language builds AI trust — mixed-language pages get lower confidence scores.
search What we check
Whether the HTML lang attribute, schema inLanguage, and actual content language all match each other.
build How to fix
- 1 Set the <html lang> attribute to match your content language (e.g., lang="en").
- 2 Add inLanguage to your schema markup using the same language code.
- 3 Ensure all language signals are consistent across the page.
menu_book Sources
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